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colorful history of one of the first television stations in America
to offer local news programs.
"The book provides an excellent foundation of history and understanding
for broadcast news professionals, broadcast news students, and those
interested in the early days of communications. It is well researched,
well written, and well structured."—Journalism and Mass
Communication Quarterly
Every day millions of Americans tune in to a newscast on one of
their local television stations to learn what is new in their community.
In fact, more people watch local news than network news, but surprisingly
little is known about the early days of television when stations
across the country searched for ways to do news in the new medium.
In Broadcasting the Local News, Lynn Boyd Hinds, a former
Pittsburgh broadcaster, introduces us to one station—KDKA-TV—which
literally invented television news in Pittsburgh.
Television came to Pittsburgh in 1949 when WDTV (the forerunner
of KDKA-TV) went on the air. Whereas many television stations in
the United States began reading news on the air only to comply with
FCC requirements, WDTV treated news seriously from day one with
its first regular program, a local news show called "Pitt Parade."
Today KDKA is still highly regarded among journalists for its news
programming.
Although television news may seem familiar to us, it was anything
but familiar to the men and women of early television. Hinds shows
how they borrowed liberally from newspapers, radio, motion picture
newsreels, theater, and even magazines to create, by trial and error,
suitable ways to present the news. Rather than instantly replacing
radio, television news moved slowly from the "rip and read" radio-style
format, which simply duplicated what came over the wire services
and was in the newspapers, to the conventions of local newscasts
we take for granted today—live remotes, lead and feature stories,
sports and weather, all brought together by an in-studio anchor.
Pittsburghers will recognize many familiar names in Hinds's account—Bill
Burns, Paul Long, Florence Sando, Eleanor Schano, and others—veterans
of Pittsburgh broadcasting whom Hinds has interviewed for this book.
The story they tell is the story of dozens of other stations across
the country. In the process, they tell us much about the early history
of television in America.
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